Written by Elijah P. It isn’t blatant nostalgia. In fact, it’s the opposite – almost a parody of it. But who’s counting? zayALLCAPS leans hard in between the College Dropout-era “Slow Jamz” and XXYYXX debut territory with his infectious single, “MTV’s Pimp My Ride.” The LA-to-Sacramento Fil-Am crooner-rapper hybrid dropped what could be part of a larger, era-defining compilation tape, but here, R&B gets stripped down to its barest parts. And in this standalone track, somehow it’s also his most cohesive single to date. This isn’t the smooth, synth-led sound of one-dimensional R&B. Instead, zayALLCAPS pulls from the raw textures of the early 2010s LA beat scene, delivering a jagged, off-kilter love letter to the genre. The track stacks harmony over harmony, layering falsetto and grit against pounding 808s that bend the shape of the song. It’s disorienting in the best way, warping the flow just enough to keep you leaning forward. But even as the production threatens to unravel, zayALLCAPS stays locked in vocally, anchoring every moment. “MTV’s Pimp My Ride” sticks. There’s a reason West Coast melodicism has lasted this long, and zayALLCAPS makes it clear he’s not letting go anytime soon. SUPPORT THE ART & THE ARTIST: