Written by Louis Pelingen

After Armi Millare left UDD when that was announced back in 2021, the question now hangs in the air: what happens next for UDD? After 20 years as a band that mainly flocks in alternative rock with dabbles of electronica alongside Armi’s evocative vocals, this leaves the curious thought of where the band will go next. Will they keep moving forward with the usual formula intact? Or is there going to be a shift in their overall sound palette, shedding their past and evolving with a refreshing lens?

The answer to that very question lies with “Run Deep,” the comeback single that’s now honing deeper into pure synth-pop majesty, firmly brushing past the alternative rock sound that used to be UDD’s sonic territory, and diving deeper into the newer direction of blistering electronics that replaces the heavy use of glossy synth patches on their previous material with a different kind of coat. Creating a chilling, smoky atmospheric touch on the whirring house beat, smearing over Paul Yap’s dazed vocals as he glacially muses through love that never seems to transpire. The set of elements placed within this song creates an effective tune and tone, courtesy of the production that lets these synthetic textures carry a lot of weight as well as the melodic construction that builds up these mulling melodies into satisfying peaks. 

Overall, “Run Deep” is a chilling switch up to UDD’s formula that manages to stick the landing on the band’s next phase of operations. An exciting new chapter to where they will go over, running deeper into this electronic-tinged wonder that creates even more excitement than hesitation.

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