Written by Elijah P. Starting off as a viral Tiktok video wherein singer-songwriter Dionela formulates a song that’s based on an off-the-cuff piano melody started by his girlfriend. Entitled as “Musika”, Dionela thought of all possible green flags right from scratch; timbres fade, melodies are improvised and “butterflies” come out of his stomach after several trials from a songwriting session inside his car. From this point forward this is where “Musika” has weight. The subject is pivotal in the process. The artist, however, has barely scratched the surface of making a memorable experience despite their significant other being the main cause and effect of its virality. If anything, the pianos are barely heard in the mix; neither the vocals legitimize the piano melody that’s as significant as Dionela’s output entirely. It’s ‘hugot’ stripped down to a very unsymmetrical formula to the point where we’re all in for the virality and not for the actual craft. This is made apparent from the Tiktok video alone, we’re here to witness the process, the interaction between love and its result. Although the latter never really give grounds for “Musika”. Just like the title, it’s a textbook love song with several sore thumbs. If we were to look at how the single is formed, the intention of “Musika” is an example of an artist finding inspiration. It’s self-explanatory from the video: we don’t need a PR statement to tell us otherwise. But the mere fact that a viral Tiktok would persuade everyone that the song is good is a trap marketing ploy. Sonically, “Musika” is dry. It’s soup without proper peppering. It’s a billboard with only face value. It’s only a QR code and nothing more. Support the art & the artist: